We’re talking teeth and natural toothpaste today. Toothpaste is a sneaky little personal product with loads of convincing marketing behind it. Whether its “Remove Stains!”, “Whiten!”, or even the “Maximum Whitening!”, toothpaste companies know they’ve got us all by the teeth (pun intended) when it comes to our concern over how our pearly whites are presented. It’s easy to be convinced that something is needed to keep them clean, fresh and looking their best, for example: the ingredient Sodium Flouride – an additive in most conventional toothpastes. It’s said to help remove bacteria and reduce plaque build-up which sounds like […]